I’m not sure if it’s the fact that I can’t remember the last time I left my house or what but the last few weeks I have been struggling with deciding what content to put out on both my blog and my Instagram. My podcast has been a tad bit easier just because I usually do interviews and for my solo episodes, I always have something that’s easier to talk about than to write about for a blog or put in an Instagram caption. Whatever the case may be, I have definitely been going through my own version of writer’s block…taken a step further and an overall creatives block. As I mentioned on the most recent episode of my podcast (listen here), I started Mattie James’ #ConsistencyChallenge for my Instagram feed. Long story short the challenge consists of posting a picture on your Instagram feed every day, preferably ones that represent your brand and such. I have actually enjoyed it and will probably write more about it at some point in the future. However, after a few perfectly planned pictures and captions, I started to draw a blank. That carried over into my blog and finals season being in full effect didn’t help me. This led to me not having much to blog about and having to figure that out and how the hell I was going to post for the rest of the month. I would like to say I somewhat figured it out and decided that I should share this process with all of you.
Do a Brain Dump
The first thing I do when I’m not sure what I want to create is to have a brain dump session. A brain dump session consists of me getting a blank piece of paper, setting a timer (usually for 5 mins or so), and just dumping all of my thought onto the page. The fact that I already know what the purpose for the brain dump is probably helps my mind focus on thinking about content, my assignment, or whatever it is I’m trying to garner creativity from. I feel that 5 mins in the perfect amount of time to force yourself to just get everything out and then figure out what to do with it later. After I brain dump, I sift through the words on the page and see if anything sounds like something I can expand on and usually I have at least 1 or 2 good ideas to run with.
Research What Other People in Your Niche are Creating
I’m not saying that it’s entirely impossible to create never before thought of content or posts or whatever it is you need to create but let’s be real, many things have been talked about before and THAT IS OKAY. As a lifestyle blogger the topics aren’t necessarily what make me unique. What makes me unique is my perspective and experience with a topic. When I’m particularly stumped on what to create or write, I google “lifestyle blog ideas” or whatever topic I’m interested in writing about, whether that be “fitness blog posts”, “law school blog posts”, you get the idea. It’s okay to get inspo from other content creators. If the topic is entirely too specific, be sure to give that person credit and link back to their blog. The same goes for Instagram content as well. Creatives deserve credit, which I’ve made my thoughts on such known on my podcast as well (listen here).
Ask Your Audience What They Want to See
Don’t get me wrong, this may not be the best approach depending on your audience and/or your relationship with them but it doesn’t hurt to try. I remember when I was not entirely new to blogging but also still figuring it out I used to come up with ideas and conduct polls on my Instagram stories to see what kind of content my audience wanted to see. After all, they are going to be the ones reading and/or engaging with it. You might as well see if they have any suggestions for topics they’d like your opinion or help with. Definitely don’t do this one too often or your audience will wonder why the hell are you a content creator if you can’t think of any content. I would say this is good to do once every few months or so. When done properly, it can be extremely help. The reason I even thought to write this blog was due to a suggestion from one of my mutuals on twitter. Thanks Della girl!
These are some of the ways that I deal when I can’t for the life of me think of what kind of content I want to create. Usually if I do one or all of these 3 things, I can get out of my creative funk and figure out what it is I want to write about or create. Hopefully these tips can help you if you are having a similar block.
Did I forget a suggestion that has helped you? How do you deal with writer’s block or get out of creative funk? Let me know in the comments below!
If you enjoyed this article and found it helpful, please share it on your social media or with a fellow creative!